THA Recruits Focus Groups Nationwide

THA Offers Expert Recruiting Services

THA Market Research has an extensive background in conducting focus groups and one-on-one interviews locally and throughout the country. Our primary purpose is to help our clients by ensuring successful groups in the most cost efficient manner possible.

Here's how THA can help to ensure the success of your focus groups or one-on-one interviews:

We Know What Works

Our experience has allowed us to gain valuable knowledge in what works and doesn't work in recruiting focus groups. Using this knowledge, we work with you in defining your objectives and in determining realistic specifications so that the correct target audience is recruited.

Experience Recruiting Top Level Candidates

We have an in house staff of experienced high level interviewers who have successfully recruited a large number of consumer and executive level focus groups. Our specialty is locating top level executives for either telephone interviews or focus groups.

Our Database Yields the Purest Groups

Our consumer focus groups are recruited using our database, where respondents are selected from cross street directories. We do this to avoid recruiting "professional" respondents who are tuned in to focus group research. We also continually update our database to avoid using respondents more than once. This also allows you to have the "purest" groups possible.

You Stay Informed with Daily Reports

THA keeps you informed throughout the recruiting process by sending you daily summary report forms to limit hidden "surprises" when it comes time for the groups.

Our Followup Ensures Sizeable Groups

We send out letters and do strong confirming by telephone prior to the groups to ensure that there are a sufficient number of respondents in each group.

Pre-screening Verifies Quality Recruits

All respondents are re-screened upon arrival at the facility to ensure that the proper participants have been recruited.