THA brings your customer's voice to you, providing insights that answer your most pressing marketing questions.
THA is your one-stop shop for conducting intercept studies throughout the country. We have extensive experience in conducting intercept studies at various locations throughout the country including malls, events, and concerts. No matter how many cities are involved, THA can handle all aspects of the study from design through analysis. Each study is always treated with the same degree of care as if it were conducted in-house.

THA has a specially trained staff of interviewers who have extensive experience in conducting interviews at event locations throughout the country. These interviewers have a unique knack for identifying the correct participants and soliciting their cooperation. Whether using our own interviewers or interviewers at other facilities, a project supervisor will be assigned to be sure everyone is properly trained and the project goes smoothly. Once the intended audience has been interviewed, we provide you with a comprehensive reporting of the results of the study.